Family-run Sussex-based bakery Raise has won a one-off contract to supply cupcakes for Virgin Atlantic’s 30th birthday celebrations on 22 June.

Raise has worked with Virgin Atlantic supplying cupcakes onboard more than 15 daily flights for almost two years.

A sweet baked goods firm based in Worthing, the company grew from Lindsay Jacobs’ kitchen and, to date, has sold over four million cakes to Virgin Atlantic to be served onboard their flights. Lindsay’s son Jeremy Jacobs manages the business, while husband Trevor Jacobs is the operations manager.

Karen Woodley for Virgin Atlantic said: “The Red Velvet cupcakes from Raise are absolutely delicious – the sponge is amazing and light with the perfect amount of cream icing. Not only was the cake from Raise the outright winner, but when backed up with exceptional and professional service it was the obvious choice.”


Jeremy Jacobs, Raise managing director, added: “We’re thrilled that Virgin Atlantic have selected us to supply cupcakes as part of their 30th birthday celebrations. We’ve developed a great working relationship with the brand and it’s testament to our excellent product and service that they have chosen us.”

The company is dedicated to improving the local and global community through their CSR policy. Each employee has one day a year to dedicate to a charity of their choice, and the company has run numerous fundraising events to support various causes, including support for those suffering with HIV/AIDS and Parkinson’s.