Twenty-eight jobs are under threat at Warburtons’ Variety bakery in Bolton, following a proposed £1m investment in a new automated packing line.

The firm has entered into a 30-day consultation period regarding the proposed reduction in bakery operative roles, which has also been prompted by falling demand for bread rolls at the site.

All 111 employees at risk of redundancy were briefed on Tuesday 26 February, although it’s expected that 28 jobs will be affected, said Warburtons.

Jonathan Warburton, chairman and chief executive, said: “The proposed changes are designed to make our manufacturing operations more efficient and flexible to help better meet the ever-changing demands of our customers and consumers across the UK.

“We appreciate how tough a period this is for our employees at our Variety bakery in Bolton and we will work closely with them and their representatives to discuss our proposal and explore all available options.”