Premier Foods has signed a four-year deal to supply publicly run prisons with its Hovis and Mother’s Pride bread.
The contract with the Ministry of Justice (MoJ), which has taken immediate effect, was secured following a competitive tendering process, and continues Premier’s previous four-year agreement with the MoJ.
Hovis and Mother’s Pride will be supplied, for the production of meals, to all publicly run prisons in England and Wales.
Andy Riddle, director of sales – impulse, wholesale and foodservice at Premier Foods, said: “We are delighted to have re-gained this contract. This is a significant win for Premier Foods and underlines our commitment to building stronger customer relations with the public sector and demonstrates our understanding of their business needs.”
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