We manage the buying for Subway’s franchises in the UK, Ireland and Germany.
For Subway, 2006 will be all about increasing store numbers and making strides towards our growth goals – we want to have 2,010 stores in the UK and Ireland by the matching year of 2010.
In 2005 there was an increasing awareness of what we eat. I think that will not diminish in 2006, unlike some fad diets. It will continue to get stronger and healthy eating will become an unconscious decision for consumers.
We are starting to see the work the major branded manufacturers have been doing on healthy options come to market – for example lower salt products.
Healthy eating will become baked into the way we eat, if you forgive the pun!