£2m spend for Phileas Fogg
United Biscuits has launched a £2million marketing campaign for its snack brand Phileas Fogg, which includes new pack designs and new television advertising to start mid-February.The firm has said the new TV advert will build on the brand’s 2009 theme of highlighting “the authenticity of Phileas Fogg ingredients and how ...
To continue reading, register for free
You are what you read, registration is quick, easy and free. Just click register now and you’ll be finished faster than it takes you to butter a crumpet!
Don’t miss out:
- Unlimited access to content
- Regular newsletters to your inbox
- Save articles to read later on
- A more personalised experience
Already registered? Please log-in here