Bakehouse is moving out of its sweet pastry comfort zone, and into a new category with the launch of Do-licious Donuts. The firm, which also supplies savouries and speciality breads has added a six-strong range of donuts to its portfolio. They will be available in: Glazed; Double Choc; and Maple & Pecan ring varieties, and Choc & Creme; Lemon & Creme; and Strawberry & Creme filled formats.
"The six different flavour variants ensure all tastes are catered for and really tap into the current trends, influenced by American products and indulgent flavours," commented consultant baker, Dean Brettschneider, who has been working with Bakehouse on its NPD.
The donuts are supplied in cases of 36, and take 60 minutes to thaw from frozen.