Welsh independent bakery Brace’s will help 50 royal wedding parties go with a swing by donating food and decorations.

The family-run firm is inviting party organisers across south and west Wales and the south west of England to write in, detailing their plans.

Party organisers can choose from Welsh cakes, fruit loaves and sandwich breads, while Brace’s party packs with bunting and balloons will be supplied to the selected groups.

Scott Richardson, director of sales and marketing, said: “We owe much of our success to the loyalty of local communities who have been buying our products in local shops and supermarkets for the last 109 years. Therefore, supporting local street parties, which are a real community effort, gives us the opportunity to give something back and thank our customers.”

The family bakery – which celebrates its 109th anniversary this year – is also inviting grassroots groups, schools and charities in the region to apply for cash from its Bread for the Community Birthday Fund, which awards £109 towards each project.