Consumers have positive perceptions of malt

The majority of consumers view malt as a healthy ingredient, which improves the flavour of food, according to new research commissioned by Muntons.The survey, carried out by Cognet Research, involved 100 face-to-face interviews with consumers*, of which nearly two thirds (64%) said they felt the addition of malt increased the ...

 

To continue reading, register for free

You are what you read, registration is quick, easy and free. Just click register now and you’ll be finished faster than it takes you to butter a crumpet!

Don’t miss out:

  • Unlimited access to content
  • Regular newsletters to your inbox
  • Save articles to read later on
  • A more personalised experience

Already registered? Please log-in here