The figures are in and Craft Bakers’ Week 2014 achieved a fundraising total of more than £17,000 between 393 bakery businesses that took part.
The money will go to chosen charity Make-A-Wish, which works for seriously ill children. The total will continue to creep up as more bakeries log their results.
All the money netted from registration for the week were donated, raising more than £2,300 alone, and £1,000 was collected at the Craft Bakers’ Association Conference in May.
Campaign organisers sold out of special sugar plaques displaying the charity’s logo, which were available to participating bakers to place on cakes, cookies or buns, with bakers donating 10p from the sale of each item. Many bakers also requested collection tins and held their own fundraising events, such as competitions for children and raffles.
Keith Houliston, sales director at Bakels and chair of Craft Bakers’ Week 2014, said: “We are thrilled to announce that Craft Bakers’ Week has raised such a life-changing amount. On behalf of the committee, I would like to thank all the bakers for taking the time to raise funds for such a worthwhile cause.”
Amanda Williams, director of fundraising at Make-A-Wish, said: “We would like to thank bakers across the nation for their amazing support through fundraising events and activities.
“The money raised will help us grant magical wishes to some desperately ill children. On their behalf, and from all of us here at Make-A-Wish, thank you for your support.”
Craft Bakers’ Week is funded and supported by the Craft Bakers’ Association and Scottish Bakers and stakeholders from across the bakery sector, including British Baker, California Raisins, CSM, Bakels, Bako, BFP, Dawn, Ireks, Marriage’s, Macphie, Puratos, Reynards and Zeelandia.