London-based artisan bakery Gail’s has announced plans to open a new shop in Queen’s Park, hot on the heels of its latest store opening in Clapham last month.
The new outlet, Gail’s fifth, is due to open in November and will have its own unique interior, as with all other Gail’s shops.
Co-general manager Emma King told British Baker that the company will be keeping many of the existing features of the building, such as some old tilework, and the design is planned to have a Moroccan feel to it. “We don’t want to be a cookie cutter-type brand. We try to make sure each store is very different,” said King.
Gail’s sweet range has recently had an overhaul, with around a 90% change in what’s on the shelves compared to last month, she said. It is also currently trialling a range of products at Harvey Nichols.
Its new Clapham shop has been open for around seven weeks and stocks a range of breads, produced at its parent company The Bread Factory, as well as cakes, pastries and sandwiches.