Greggs is continuing its partnership with the Children in Need appeal by launching a range of Pudsey Bear-themed cupcakes and donuts this November.
The high street baker will also be donating 30p from every meal deal and 15p from sales of sweet snacks to the charity. It will sell official merchandise in-store alongside its baked products, such as wristbands, Pudsey ears and trolley keyrings.
Greggs has supported the charity since 2006 and has raised £2.2m to date, accumulating £904,850 for last year’s appeal.
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