The new compact Herma 400 Slim Line label applicator allows new and existing rotary machines to be easily converted to run self-adhesive labels.

The new 400 label applicator has been developed as a result of market influences and manufactured by HERMA (Haverhill, Suffolk), a specialist in self-adhesive technology.

Such labels are being increasingly used thanks to fashionable "no-label looks", quality metallic effects and non-standard functions.

The Herma 400 Slim Line label applicator can reach a speed of 120m per minute, which relates to a throughput of around 60,000 labels per hour - assuming labels used are approximately 12cm in length.