North Yorkshire deli and cake producer Lewis & Cooper has signed a deal to supply Selfridges with its handmade luxury fruit cakes in the run-up to Christmas this year.

Hundreds of Lewis & Cooper’s cakes, including iced and gluten-free varieties, will be on sale in Selfridges stores in London, Birmingham and Manchester from October, after the company impressed journalists at Selfridges’ Christmas press day in July.

Linda Walters, Lewis & Cooper’s sales development manager, said: “I’m very proud that such a prestigious retailer as Selfridges has recognised the quality of our made-in-Yorkshire cakes.”

Lewis & Cooper, which has stores in Northallerton and Yarm-on-Tees, already wholesales many of its own-label produce to delis, farm shops and restaurants, including Harvey Nichols, English Heritage and The National Trust.

Last year, the company made more than 31,000 fruit cakes and 44,000 plum puddings in its kitchens in Northallerton.

>>Wholesale success for fine food firm Lewis & Cooper