Firms are flocking to join the Baking Industry Exhibition (BIE), organised by William Reed Events.
The latest firms to come on board are Autobake, Martins Conveyor Belts, Mono Equipment, Tromp Bakeries, Par Pak and Ziegra Ice Machines and Ennis Engineering.
They join companies including Orbital Food Machinery, Abacus Aquameter, Pillopak and Oliver Douglas, which have already agreed to take part.
BIE will be located with the Convenience Retailing Show, Food and Drink Expo and Foodex Meatex, from April 6-9, at the NEC in Birmingham.
Plans for the show include a live bakery and the Student Alliance’s 2008 competition finals. BIE’s Board of Patrons includes representatives from Sainsbury’s, Tesco and craft bakery Arthur Chatwins.