European producer of fruit juices and soft drinks, Refresco, and independent family brewery, Bavaria NV, have signed an agreement on the intended sale of Bavaria’s soft drinks production site to Refresco.
The acquisition of the site in Hoensbroek, known as Schiffers Food BV, will enable Refresco to join forces with a similar company focused on the soft drinks market.
"Our goal is to form a European platform of fruit juices and soft drinks manufacturers," said Hans Roelofs, chief executive officer of Refresco. "It gives us the opportunity to broaden our portfolio and to better serve the market."
Refresco make fruit juices and soft drinks for retail private label, and in March 2007, acquired Durham-based Histogram, a UK soft drinks business.
The acquisition of the Hoensbroek site is expected to be finalised in the coming months.