Scottish bakery companies McGhee’s and Pars Foods expect to sell half a million of their new reduced-fat Scotch pies in the next year, after launching the product at the Scottish Cup Final at Hampden Park stadium.
The pies, which are branded McGhee’s ’Wi’oot the greeze’, are made with turkey instead of mutton and contain 46% less fat, 50% less saturated fat and 37% less salt than a standard Scotch pie. They will be sold through football clubs, schools, universities and other public sector sites.
The product fits within the Scottish government’s Healthy Living Food guidelines and has already been listed by food-service supplier Brakes and Prestige Scotland the Scottish catering services division of Sodexho Scotland.
Pars Foods, which manufacture the pies for McGhee’s, spent 18 months developing the product with taste tests and pilot trials at 12 schools and football grounds, including Celtic’s new Healthy Eating Kiosk. MD Brian Sara-filovic said consumers had not realised they were eating reduced-fat Scotch pies in taste tests and some even preferred them to traditional pies. "We will look to replicate the reduced-fat content with other savoury snacks."