Registration is still open for British Baker’s latest webinar, which is being held in conjunction with bakery ingredients producer Edme. 

Grain for Good: Natural Ingredients for a Fitter Future will provide market and technical insight on natural ingredients for bakers who want the inside scoop.

The webinar will cover developments in whole grains, sprouted grain and malted grain, and in cereal as a whole. 

It will also consider nutritional content and health benefits, as well as taste, texture, colour and performance.

Speakers confirmed for the event include:

  • Richard Ford ,senior food analyst, Mintel
  • Simon Wooster, technical director, Edme
  • James Smith, sales and marketing director, Edme
  • Martyn Leek, editor, British Baker

Martyn Leek, editor of British Baker, said: “There can be no doubt that there is growth in the bread market in products that use natural ingredients and/or ancient grains. This exclusive web event will give bakers the opportunity to hear first-hand about the innovation of the experts at Edme.”

The online event takes place on 30 September, 2014 at 2pm. To register see