The route the cyclists took included 5,300m of ascents, including both the Honister Pass and Boltby Bank (both voted among the top 100 climbs in the UK). More than £28,500 was raised for GroceryAid.
Sarah De Wit, new product manager at Asda, said: “The organisation was amazing, as was everyone involved from the guides to the riders. I’m already hoping to enter again next year with a bigger group from Asda!”
The Coast to Coast Cycle Challenge will return next year, taking place from the 29 June to 1 July 2017. Visit the GroceryAid website for more details.
Last month the GroceryAid Summer Ball raised £188k for the food industry charity, the most it has ever made at the event.