Wall’s owner Addo Food Group has donated 100,000 meals-worth of pies, slices and quiches to redistribution charity FareShare.
Addo’s Riverside Bakery first partnered with FareShare in April 2016, followed by the manufacturer’s Poole Bakery at the end of the year. The latter was through an initiative with logistics company Fowler Welch, which uses spare capacity on its vehicles to deliver food to one of FareShare’s 20 regional centres across the UK.
FareShare redistributes the food, which would otherwise go to waste, to charities and community groups that support those in need.
“Addo Food Group is setting a great example to the manufacturing sector and should be proud of having supplied so many meals of surplus stock to FareShare,” said FareShare CEO Lindsay Boswell. “Thanks to our partnership, we are able to provide charities and community groups across the UK with the kinds of chilled product they are always in real need of.”
With a third site, Addo’s Dorset Foods, linking with the charity in July 2017, the amount donated is set to grow further with cocktail sausages and savoury eggs added to donations.
Addo has also helped local charity Hope Nottingham in setting up its community café, which aims to help low-income families and out-of-work individuals, as well as offering services such as addiction counselling, housing support and homeless mental health support.
“As one of the UK’s largest food manufacturers we believe it’s important to be supporting local communities and good causes where possible,” said Deborah Bolton, site MD at Riverside Bakery.