All Finished Goods articles
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Product NewsGot to eat them all: Pokémon doughnuts, Minecraft cake, and more unveiled
Chocolate-covered snacks, birthday buns, and cakes and doughnuts decorated in well-known animated characters are among the latest sweet bakery launches
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NewsBako kickstarts product innovation via second Young Bakers initiative
The initiative returns with an even greater focus on commercial product innovation, giving two students the opportunity to turn consumer trends and creative ideas into product launches next year
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NewsNairn’s marks milestone with new artwork on Rough Oatcakes packs
Edinburgh-based snacking brand commissioned local creative Emily Hogarth to design new packaging for its longest-standing product in celebration of its 130th anniversary
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FeatureGLP-1s, Gen Z, and drama: afternoon tea trends for 2026 and beyond
From grandmacore-inspired nostalgia to immersive themed experiences, and those that cater to mindful eating, afternoon tea is evolving to attract a new generation of consumers
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NewsWaitrose reports soaring sales of Japanese-style milk buns
A viral trend in Japanese-style milk buns has seen it take on brioche as a premium burger bun of choice this summer, according to the retailer
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Product NewsTesco Northern Ireland serves up a fresh batch of 22 local bakery lines
Fibre-rich loaves, protein pancakes, and lemon ‘Joeys’ are among the 22 bakery products from homegrown suppliers receiving new listings at the regional retailer
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NewsQuicknic: Greggs creates meal deal available during ‘perfect’ picnic weather
The food-to-go specialist is using a ‘simple’ formula that weighs up lunchtime temperature, cloud cover, rain, pollen and Brits’ appetite for eating outdoors
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NewsFresh new look for cake brand Yorkshire Baking Co. in support of further growth
Updated logo is shaped like a loaf cake and features a Yorkshire rose emblem while distinctive colours are used for each of the core Mega Loaf flavours including heritage-style maroon and gold for the Yorkshire Parkin
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NewsTesco drops ‘expertly baked in store’ claim following trading standards complaint
A Real Bread Campaign complaint stemming back to 2024 has finally seen the retailer update its bakery aisle marketing, which Tesco notes better reflects the range of items sold
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Product NewsHarry Gow Bakery ventures beyond the Highlands with Asda listing
Inverness-based family-owned business is taking its products beyond its home region for the first time having secured an Asda listing for a trio of sharing slices
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InterviewRise and shine: how Cornish Bakery is reshaping the bakery landscape
As the independent chain launches its new Rise concept, the leadership team explain their thinking behind the blurring of lines between bakery, coffee shop, and casual dining
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Product NewsSummer flavours take centre stage in latest sweet treat innovations
Bakery brands are leaning into seasonal flavours, playful collaborations, and lighter indulgence to tempt consumers this summer with tropical doughnuts and quintessentially British cakes among recent NPD
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NewsDeli Kitchen taps sourdough boom with new wraps and flatbreads
Wheat & Rye Sourdough Flatbreads and Sourdough Chargrilled Wraps are free from artificial preservatives and palm oil
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Product NewsWhat’s new in sweet treats: cakes, cookies, muffins, doughnuts, buns, and more
Summer themed launches include tennis ball shortbread and strawberries & cream muffins, whilst World Chocolate Day has inspired new partnerships on doughnuts and sweet pizza
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Product NewsJason’s Sourdough launches Crumpet Thins
Described as having a ‘lighter, crispier texture’, the Thins build on the success of Jason’s Proper Sourdough Crumpets which marked its first foray outside of bread
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Product NewsFrom smiling scones to penguin snacks: latest savoury bakery launches unveiled
The savoury bakery category has welcomed two converts from the sweet side, plus new deep-filled pies, Caesar salad wraps, and football-inspired rolls
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Product NewsWildfarmed unveils sliced Simply Sourdough loaf
Regenerative food and farming business is venturing into the wrapped sliced sourdough market with a clean-label loaf made with 100% Wildfarmed regenerative flour, water, and salt
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Product NewsGreencore’s £900k site investment behind new sweet and nutty sandwich at M&S
Retailer’s latest food-to-go innovation was made possible by a £900k investment from long-term supplier partner Greencore in a dedicated production facility which handles nuts at its Northampton ‘fortress factory’
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Product NewsCookie brand Floozie takes a flavour journey across 24 countries
Highlights include a miso dulce marshmallow cookie, a brown butter & guava jam cookie, and chocolate-covered marshmallow cookie based on a Danish flødebolle
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FeatureWhat impact does hot weather have on bakery sales?
As temperatures rise, bakeries are navigating a complex mix of stronger spending, shifting consumer tastes, and heat-driven operational challenges

















