London-based artisan bakery Dum Dum Donutterie has produced the world’s most expensive ‘cronut’ – costing £1,500.

The product, which has been named the ‘Luxury Zebra Cro’ due to its striped layers, contains valuable ingredients, such as gold leaf, Cristal rosé champagne caviar, Iranian saffron-infused butter croissant dough, French delicacy Normandy butter, powdered Nutella and the world’s most expensive Amedei Porcelana Chocolate.

The luxurious product is available to purchase through the foodservice delivery company, Just Eat. However, customers are advised to phone the delivery service rather than online due to its exclusive nature.

Dum Dum Donutterie founder and creator of the Luxury Zebra Cro Paul Hurley said: “After months of testing flavour combinations with some of the world’s rarest and specially sourced ingredients, I’ve created the most luxurious Cro I’ve tasted.”

The bakery’s other cronuts are priced at around £3.50 for items such as the chocolate buttercream in lieu of caviar.

The Cronut which is a doughnut-croissant hybrid was invented by New York City pastry chef Dominique Ansel and trademarked by Dominque Ansel Bakery.

In July, Krüst Bakery followed the trend of the Pokémon Go app by designing its own cronut product to make ‘poke balls’.


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