Glasgow-based Cake Décor has appointed Paul Parkinson as head of B2B and sugarcraft.
Parkinson joined the firm 18 months ago, working on sales of cake decorations to the baking industry.
“Paul has made a huge impact on our bakery business with his experience, skills and tenacity. We continue to invest heavily in developing and launching new products, and this strategic appointment gives us even more focus and presence in manufacturing bakeries nationwide,” said Bill Donnelly, managing director at Cake Décor.
Cake Décor supplies sprinkle decorations, frostings and sugarpastes to plant bakeries, artisan bakers and UK supermarkets.