Wholesale enterprise Lievito Bakery in Lovington, near Castle Cary, Somerset, has expanded into new high street premises in Wincanton, under the name The Lovington Bakery.
Although it has only recently opened a retail shop, Lievito has been supplying handmade artisan breads to restaurants, cafés, delis and events for three years. As part of that enterprise it also had its own factory shop, where locals were able to get bread and pastries.
This proved so popular that owner Phil Nicodemi has long been looking for retail premises in the area.
Nicodemi’s Lievito Bakery, is so named for his Italian heritage, (Lievito is Italian for yeast). But locally, Lievito has come to be known as the Lovington Bakery due to its location – hence the name of the new retail venture.
Strong opening day
The Lovington Bakery sits in Market Place, Wincanton. Nicodemi said of the opening day in the high street outlet: “Business far exceeded my expectations – by midday the shelves were almost empty.”
Local resident Fanny Charles said of The Lovington Bakery: “The almond croissants are an irresistible breakfast time treat.”