...the dollar growth in the world market for bakery snacks predicted for the period 2007 to 2010, with sales in the USA and Canada together expected to rise by US$5.3 billion, according to a new report by Global Industry Analysts.

On the other hand... Snack Food Trends in the US, a new report from Packaged Facts, says carefree snacking Stateside is over. Sales of cookies and bakery snacks plummeted by $334m from 2001-2005. The phrase “lies, damn lies and statistics” springs to mind.