Foodservice outlets are being uged to take advantage of events around British Pie Week in 2010 - a week-long celebration of pies that returns for its third year.

Pastry supplier Jus-Rol Professional will be driving activity arond the event. The firm has launched a dedicated website that features seasonal pie recipes, hints and tips to create and promote your perfect pie menu and fress point-of-sale.

British Pie Week takes place 1-7 March 2010. For more informaton visit: www.britishpieweek.co.uk