Bakehouse has announced the launch of a new Chocolate Praline Croissant for the foodservice industry. The product has a chocolate and hazelnut filling and is topped with chocolate and nibbed hazelnut.
It has been developed to extend consumer choice and capitalise on the popular Viennoiserie market, which accounts for 5% of bakery sales according to IRI Total Retailers (w/e 14 June 2008).
According to Bakehouse: "The new variety is suitable for a wide range of occasions, adding to the breakfast market whilst also appealing to consumers looking for a tasty Viennoiserie mid-morning snack or teatime treat."
The croissants are supplied in cases of 36 and need to be baked-off for 20 minutes.