Cheshire-based Roberts Bakery has been working with Masternaut to monitor and manage its 70-strong fleet, which delivers bread and pastry products across the UK. It will be using the latest satellite tracking technology Masternaut Three X’s vehicle tracking service, which provides real-time and recorded data, enabling Roberts to optimise its delivery schedule and routes.

"Masternaut gives us complete tracking visibility for the fleet. As each driver has a unique driver ID key, we know who is driving each vehicle both in real time as well as in the history files," explained Mark Owen, director of logistics, Roberts Bakery.

"This allows us to track back through our delivery records if a customer raises a query over a delivery. It saves us a huge amount of time and provides the customer with improved service."

The firm plans to extend its use of the vehicle tracking system to include the GreenerFleet module a vehicle emissions and fuel usage management tool.