Good & Proper Tea is to open a second outlet in Clerkenwell, London.

The specialist tea and crumpet business had planned to unveil a second outlet in Soho this spring, but were unable to find a site, British Baker has learnt.

Cakes including madeleines and lemon drizzle will be on the menu, alongside a bespoke sweet and savoury crumpet selection when the Leather Lane destination officially launches this week (7 April).

Gluten-free brownies and a date & pecan loaf will also be served up alongside a selection of teas.

The company opened its first dedicated teahouse in Shoreditch, east London last December, after securing £184,990 from 95 backers following a crowdfunding campaign.

Prior to that, founder Emilie Holmes operated out of a 1974 Citroen-H van into a mobile brew bar.

Good cup of tea

Holmes said: “I’m not a coffee drinker, I’m a tea drinker, and although I can appreciate a good cup of coffee, I want a cup of tea on the way to work.”

“London’s coffee culture is really exciting - there are amazing baristas out there all geared up to prepare your perfect cup of coffee, but I couldn’t understand why tea had missed a trick… Pastries, for example, are delicious, but go best with a coffee, whereas everyone knows the perfect match for a crumpet is a cup of tea.”

Topics