M&S additives aim
- Published: 09 November, 2007
Page 10
Marks & Spencer says it is on target to remove 99% of artificial colours, flavours and preservatives from its bakery products by January 2008, as the retailer steps up its commitment to its Plan A corporate social responsibility strategy.
Bakery category manager Gail Richards also told British Baker that 400g loaves are now outperforming 800g varieties at its stores as demographics shift towards single and double-occupier households.
She said: "Generally, 60% of our customers will only pick up one bakery item in the shop. What we're now doing is having smaller sizes of products. That way, customers are more inclined to put it in the basket."
Read the full interview with Gail Richards on pgs 20-21.
Bakery Events: Awards, Conferences & Exhibitions
Find Suppliers, Manufacturers and Ingredients
Get FREE News E-Alerts
Events Calendar
- 07 - 09 September, 2008
Speciality & Fine Food Fair - 15 September, 2008
The 2008 Baking Industry Awards - 17 September, 2008
Manufacturing performance masterclass - 20 September - 05 October, 2008
British Food Fortnight - 21 - 23 September, 2008
SIGEP USA - 26 - 27 September, 2008
Lunch!
