Border Biscuits has secured listings for its full retail range at Ocado.
The online retailer will list all 14 of Border Biscuits’ retail products and will add a further three gift lines from September.
The news follows Border Biscuits’ recent unveiling of its new packaging, which it said has 90% less plastic than before.
The overall weight of the Ginger, Classic and Traditional retail packaging had also been reduced by 50%, helping to lower the company’s carbon footprint by 537 tonnes of CO2e each year, it said.
“We’re delighted to have reached this agreement with Ocado to sell our full retail range moving forward,” said Mark Bruce, commercial director at Border Biscuits.
“Following the launch of our new, more environmentally friendly packaging, which has seen 90% of the plastic removed, this is another great step as we continue to grow our business across the UK. Ocado’s focus on stocking and selling premium brands fits perfectly with our beautifully crafted biscuits.”