Shopper priorities on sustainability of baked goods revealed

Sourdough in bag - GettyImages-1205345121

More than 70% of consumers would like to know more about the sustainability of their baked goods, but most aren’t willing to pay a premium for better credentials

 

To continue reading, register for free

You are what you read, registration is quick, easy and free. Just click register now and you’ll be finished faster than it takes you to butter a crumpet!

Don’t miss out:

  • Unlimited access to content
  • Regular newsletters to your inbox
  • Save articles to read later on
  • A more personalised experience

Already registered? Please log-in here