Country of origin labelling creates confusion
New research commissioned by the Food Standards Agency (FSA) has revealed that there is a low level of consumer engagement with, and understanding of, country of origin labelling (COOL).Carried out by Oxford Evidentia, the research brings together five studies investigating consumers’ attitudes, use and understanding of COOL - which signifies ...
To continue reading, register for free
You are what you read, registration is quick, easy and free. Just click register now and you’ll be finished faster than it takes you to butter a crumpet!
Don’t miss out:
- Unlimited access to content
- Regular newsletters to your inbox
- Save articles to read later on
- A more personalised experience
Already registered? Please log-in here