St John Bakery is to open a permanent site in London’s Seven Dials following the success of two pop-up ventures.
The business’s first permanent stand-alone bakery retail site is set to open on 21 September, and will offer doughnuts, morning pastries and sourdoughs, among other loaves. Pending the approval of an off-sales licence, wines will also be available.
St John said it is excited to be part of a community of thriving food businesses within the immediate vicinity of Seven Dials. A second bakery is planned to follow later in the year.
“We were delighted to discover such demand through the pop-ups, which set us off on the trail of a permanent bakery shop,” added Trevor Gulliver, CEO and co-founder of St John. “When Neal’s Yard was suggested we immediately knew that it would be the perfect spot.”
One of the St John Bakery pop-ups was at Old Street Station this February.