Visitors to Café+, the café, sandwich and coffee shop show organised by British Baker’s publisher William Reed Business Media (WRBM), will benefit from top business-building advice in an exclusive seminar.

Shopper research retail consultancy him! will run a workshop which will help show attendees exploit all the opportunities available to them. Him! managing director Tom Fender said: "They might already have a successful café and be looking for ways to take it to the next level, or they may have a convenience store and want to develop a shop-within-a-shop concession. Him! will share some of its extensive experience."

Cafe+ also includes a Café+ Live area where visitors can attend workshops and see live demonstrations.

Cafe+ will run alongside WRBM’s Convenience Retailing and International Forecourt and Fuel Equipment shows, at the Birmingham NEC from March 1-3 2009. Him!’s Cafe Future seminar will take place on 1 March.

For more information, contact James Barker at WRBM on 01293 867621 or email