How fantasy themes can help conjure up bakery sales

Fantasy flavours macarons - Puratos Taste Tomorrow consumer insights report  2100x1400

Source: Puratos

From ’cosmic cakes’ to ’dreamy doughnuts’, fantasy-inspired product names can work their magic on bakery consumers

 

To continue reading, register for free

You are what you read, registration is quick, easy and free. Just click register now and you’ll be finished faster than it takes you to butter a crumpet!

Don’t miss out:

  • Unlimited access to content
  • Regular newsletters to your inbox
  • Save articles to read later on
  • A more personalised experience

Already registered? Please log-in here