All NPD articles
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Product NewsTesco Finest bakery range reset: inside the changes
Twenty-two new products have been rolled out including Chocolate Sourdough Crumpets and Tiger Bloomers while the retailer has sought to reduce or remove additives from other bakery items
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Product NewsWenzel’s rolls out new focaccia pizzas, sandwiches, and football-themed treats
Watford-based family-owned chain says the launches reflect its continued focus on product innovation, customer demand for convenient food-to-go options, and seasonal offerings
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FeatureSun, scrolling, and sweet treats: top bakery trends for summer 2026
Social-first sweet treats, sweet ‘n’ spicy picky bits, and fresh, fruity flavours are among the trends playing out on the bakery scene this summer
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Product NewsFrom brioche to focaccia: new buns, rolls, and bread hit UK market for summer
Flavoursome and football-themed buns, as well as authentic Italian focaccia and Lebanese flatbread, are among the latest launches from bakery brands
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Product NewsWaitrose revamps patisserie range with trend-led sweet treats
The retailer has added 16 new products to its patisserie range including crookies, loaded cookies, and croissant cubes, all priced between £1 and £2.40
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Product NewsBakery equipment innovations: ovens, freezers, trays and more unveiled
Among the developments are non-stick baking trays that don’t contain ‘forever chemicals’ and cake tiers that you can plant and grow flowers once the wedding party is over
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Product NewsCooplands teams up with Ainsley Harriott for spicy summer range
The TV chef spent time in Cooplands development kitchen to create the new items which includes a Chilli Brownie and Jerk Chicken Pizza
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Product NewsDelice de France unveils trio of Wildfarmed traycakes
Bakery supplier doubles its range of frozen traycakes made with Wildfarmed flour, embracing on-trend flavours such as dirty chai and matcha
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Product NewsWarburtons enters frozen market with toasties
Britain’s biggest bakery brand has teamed up with Food Brands Now to launch a duo of toasties made using its Thick Toastie loaf
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Product NewsScotch egg sandwiches and coronation chicken galore: nostalgia reigns in Waitrose summer range
Retailer’s seasonal range focuses on food-to-go items and picnic food all with a hefty dose of nostalgic flavours and a hint of spice
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Product NewsLong-life bakery brand Kynd Dough enters the market
Initial range includes white and brown sliced loaves, as well as buns and rolls all designed to deliver extended shelf-life without compromising quality
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NewsLast chance to enter the Baking Industry Awards 2026
Entries for the prestigious awards close on Monday 1 June as judging will be getting underway shortly after
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Product NewsLoaded doughnuts, cookie cups, and deep-dish pizza: M&S unveils bakery range for summer 2026
Seasonal line-up spans M&S’ food stores and cafes, with nostalgia inducing doughnuts, indulgent cookie cups, and bakery-inspired beverages among the NPD
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Product NewsSuppliers roll out bakery ingredients to help enhance nutrition and margins
New ingredients helping save costs, reduce sugar, boost fibre content, and enhance the flavour and texture of baked goods have been rolled out by suppliers
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Product NewsSummertime sweetness: new biscuits, cakes, traybakes and more unveiled
A matcha flavoured chocolate biscuit, a Jaffa cake-digestive hybrid, and an indulgent strawberries & cream sandwich are among the new sweet bakery items hitting the UK market
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Product NewsFrom roast duck to Biscoff: limited-edition eats for British Sandwich Week 2026
Hong Kong-style roast duck, Korean-style pork belly, slow-cooked beef, and even Biscoff spread are featured in the limited-edition creations marking the week-long event
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Product NewsTesco trials new hot bakery options in breakfast meal deal line-up
A new hot range of filled croissants, rolls, wraps, and paninis have been unveiled by the retailer as it looks to offer greater choice, convenience, and value throughout the morning
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NewsAsda launches £5 premium meal deal
Available in stores nationwide, the offer allows shoppers to get a main, snack, and drink for £5, with several new sandwiches and wraps introduced
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Product NewsCo-op enhances meal deals with new globally inspired sandwiches and wraps
A mortadella focaccia, a beef burrito with dip, a Korean chicken sando, and a Southern-fried chicken sub are among the new lunchtime food-to-go options on the retailer’s summer 2026 range
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Product NewsTalking sweet: bakery brands unveil new cheesecakes, pastries, muffins, and cookies
Fruity cheesecakes, free-from doughnuts, pastries, and muffins, as well as cookies flavoured with a classic teatime treat are among the latest sweet bakery innovations