Food tech company Incredo has unveiled Incredo Sugar G2, a concentrated version of its sugar reduction ingredient, Incredo Sugar.
The solution is the latest addition to the supplier’s portfolio of sugar reduction innovations for food manufacturers. Described as a clean-label, patent-pending concentrated sugar-carrier complex, Incredo Sugar G2 is now available to manufacturers in North America and Europe for use in baked goods, chocolates, spreads, and gummies.
Incredo claimed demand for products with less added sugar is currently at an all-time high as consumers and food companies recognise the negative impacts of sugar overconsumption on the health of humans and the environment.
It added that Incredo Sugar G2 was uniquely positioned to meet this growing demand, and offers several key advantages compared to other sugar reduction solutions on the market. It is a non-GMO solution made from a combination of real sugar (cane or beet) and protein, available in both plant-based and dairy-based options. This making it a clean-label offering for food manufacturers.
Secondly, as it is based on real sugar it also delivers the same sweetness and sensory profile of sugar with no aftertaste, allowing it to maintain 100% of the taste with just half of the content, the firm said.
Incredo Sugar G2 can be integrated into recipes at various stages of the food preparation process. It can be added alongside a company’s current sugar supply as a micro-ingredient rather than a full sugar replacement, requiring no change to existing sugar procurement or supply chain, while contributing to cost efficiency.
“Our aim when working with food manufacturers to achieve their sugar reduction goals is to offer a solution that suits their specific needs,” said Kelly Thompson, co-CEO and commercial head at Incredo. “This latest addition to our product portfolio provides another option for our partners that allows seamless integration into the manufacturing process, while leveraging our innovative technology.”
The launch forms the latest part of Incredo’s growth, having secured $30m (£24.2m) in funding last year to develop products using its sugar reduction ingredient Incredo Sugar in the UK and four other European markets.
In recent months, the firm has transitioned all production of its sugar reduction solutions to the US, built out its North American headquarters and labs in Austin, Texas, and added team members across food science, operations, and sales divisions.
“We’re committed to providing innovative solutions which deliver sugar-reduced foods products that are both tasty and nutritious,” said David Tsivion, co-CEO and chief technology officer at Incredo Ltd.
“As we expand our ingredient portfolio with the launch of Incredo Sugar G2, we’ll continue to uphold our commitment to providing a full end-to-end solution, including providing our partners with guidance on any necessary recipe reformulation, bulking and production know-how, and strategic optimizations specific to desired food applications.”
Incredo Sugar is already being used in products including sugar-reduced chocolate chips and coatings as part of Blommer Chocolate Company’s Discovery product line. Incredo claimed that a variety of companies, ‘including several iconic food brands’, are developing and testing products using Incredo Sugar and its G2 variant.
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