Jestic Foodservice Equipment has appointed Liam Nally as regional sales manager for London and the south east.

Nally, who joined Jestic this January as an internal sales advisor, is filling a vacancy created after Lee Cogger took up a new role as brand manager for the Venix combi-oven range at Jestic.

Nally’s career in foodservice began with him working as a chef at his family’s country pub.

“I found a love of food working as a chef and knew I wanted to remain in the industry,” he explained. “When the chance came to work for Jestic, I jumped at it.”

Jestic national sales manager Richard Norman said Nally’s experience as a chef meant he understood the industry and was well placed to work collaboratively with customers.

“Liam’s positive attitude and commitment to our customers was evident from the outset,” he added.

Nally will be selling Jestic brands including Henny Penny, Josper, Wood Stone, Vitamix, Alfa Pro, Edge, Sveba-Dahlen, Irinox, Rotisol, Rosinox, Somerset, Venix, Winston CVap and Frontline International.