Cérélia agrees to buy General Mills’ European dough business
The deal will see the France-headquartered ready-to-bake specialist take over the Jus-Rol and Knack & Back brands
To continue reading, register for free
You are what you read, registration is quick, easy and free. Just click register now and you’ll be finished faster than it takes you to butter a crumpet!
Don’t miss out:
- Unlimited access to content
- Regular newsletters to your inbox
- Save articles to read later on
- A more personalised experience
Already registered? Please log-in here