Hummingbird Bakery in trademark dispute

The Hummingbird Bakery said it hopes to resolve a trademark issue with a London chain called ‘Hummingbird Café’ “as amicably as possible”.

As well as having a similar name, both chains also use the hummingbird in flight on their logo, and offer an artisan experience.

The renowned Hummingbird Bakery is an American-style bakery founded in 2004. It opened its first branch on Portobello Road in Notting Hill in 2004 and has since launched a further six branches across London in South Kensington, Soho, Spitalfields, Islington and Richmond.

Franchise

It also has a franchise presence in the Middle East, with two branches in Dubai and further launches planned.

The Hummingbird Café, meanwhile, is based in Shepherd’s Bush, London and consists of a café and a recently opened deli nearby. A local artisan Mexican tacos bar, Habanera, is also owned by the same company.
Hummingbird Café said it was famous (in Shepherd’s Bush at least) for high-quality brunch, coffee and cakes.

A spokeswoman for Hummingbird Bakery commented: “We are aware of this and our trademark attorney is on the case. We hope to resolve this as amicably as possible.”

Want more stories like this in your inbox?

Sign up for our FREE email newsletter

Keywords:

My Account

Spotlight

Most read

Social