Getty Images - 2156352624 Luis Alvarez

Source: Getty Images / Luis Alvarez

Labour shortages and skills gaps are the biggest challenges currently affecting the food and beverage sector, according to new research.

A recent survey of more than 600 global C-suite executives across retail, life sciences, and manufacturing – conducted by operations strategy and transformation consultancy Argon & Co – found almost half of the respondents (43%) citing the workforce issues as their most pressing at present.

This was significantly above the cross-sector average of 30%, with the talent gaps said to hinder everything from production capacity to supply chain reliability.

Against this backdrop, optimism about the future is somewhat subdued, noted Argon & Co. Its report on the research stated that just 29% of industry leaders feel confident about their organisation’s growth prospects in the face of disruption; ten points lower than the cross-sector average (39%).

“From UK supermarkets dealing with major cyberattacks, rising packaging costs, labour shortages, and high inflation in the sector, it’s no surprise that F&B leaders are feeling the strain,” commented James Watson, partner at Argon & Co UK.

“But while the outlook is tough, firms should be using this period to take stock and transform. The F&B sector can emerge stronger, but only by investing in the right tools, people, and partnerships.”

Such tools may include the latest smart technology advancements, with research showing that 82% of business leaders believe artificial intelligence (AI) has the potential to positively transform operations. Another 70% say leadership is actively champions AI initiatives and innovation within their organisation.

However, Argon & Co’s report warned there is a gap between ambition and action, including that:

  • only two-fifths (39%) of F&B leaders say they have a clear roadmap for integrating AI into business processes
  • just 37% believe their firm’s technical infrastructure is currently robust enough to support AI adoption
  • investment in skills is also lagging, with 39% of operations leaders saying they are confident that they are investing enough in AI training.

Watson added that AI should be a helping hand for stretched workforces, not a headcount reducer. “It can help businesses respond faster to disruption, help firms to adapt quickly to changing consumer preferences, and reduce manual errors,” he said.

“But without a clear roadmap, F&B firms risk falling behind more agile sectors. Investing in real AI skills – more than just a one-time, tick-box training session – will help F&B firms positively transform their operations for future resilience.”

The full ‘Operations Outlook’ research report can be downloaded for free from the Argon & Co website here.

Free webinar: how is AI and technology changing the baking industry?

British Baker - AI webinar 2025

Experts from the BakeTran, Gail’s, and Made Smarter will be revealing how latest tech developments are enhancing operations across the bakery sector as part of a free webinar hosted by British Baker.

The webinar, supported by Aiperia and TraceGains, is titled ‘How are AI and technology changing the baking industry?’ and will take place at midday on Tuesday 30 September.

Register for the webinar for free today