Paul UK is eyeing national expansion by seeking out ‘like-minded’ franchise partners.
Partners can choose between three store models – Café, Express and Kiosk – for service stations and transport hubs, town and city centres or suburban villages.
The operation, which has a BRC accredited bakery production site, will offer a national supply chain, economies of scale and a flexible retail format to fit any location, the business said.
Franchisees will be fully supported throughout the entire set-up process, it added, from training courses and help with recruitment, to marketing and PR.
The models include:
- Café – suitable for breakfast, lunch or coffee, the 1,500 sq ft site would be situated in busy footfall locations in towns or shopping centres
- Express – comprising coffee and grab & go products, it is positioned to fit in travel hubs and high footfall areas where quick service is essential. The 500-800 sq ft site features self-service, a small eat-in space and yellow branding
- Kiosk – offers a 500 sq ft ancillary unit to a main café unit. It will be situated in high footfall areas such as train stations, travel hubs and shopping malls. These can be designed to look like more permanent fixtures, pop-up venues or grab & go concepts, it added.
“As we enter the franchise market, we will be looking for like-minded, experienced investors and operators who are just as passionate about baking and quality as we are,” said Mark Hilton, CEO of Paul UK.
Franchise partners are encouraged to e-mail Paul UK with any queries, it added.
“Whilst we continue to grow the brand in London, we have also identified numerous national opportunities outside of the capital, which will be enabled predominantly, although not exclusively, by working with franchise partners. We are currently determining priority cities, but if approached by the right investors outside of these areas, we are open to having dialogue with them.”