A baker from Hereford, a Derby doughnut specialist and a Sheffield family bakery are among the winners of the Baking Industry Awards 2022.

The awards, which took place at the Royal Lancaster in London on 20 October 2022, recognise excellence in baking. The winning people, products and businesses were chosen following months of judging involving interviews, product testing and site visits to ensure the winners were worthy of these accolades.

“These awards recognise the best and brightest that the baking industry has to offer, from skilled artisan bakers to industrial manufacturers,” said Amy North, editor of British Baker. “Bakery is a people-driven business and the passion and enthusiasm witnessed across the sector is second to none, as highlighted by each of our winners.

“I’d like to extend a huge congratulations to all of our worthy winners and finalists, and thank our sponsors and independent judges for their diligent work this year.”

Here are the winners of the Baking Industry Awards 2022. Click on each one to find out what made them shine:

Peter Doughty-Cook in Peter Cooks Bread bakery holding a tray of buns

Source: British Baker

Peter Doughty-Cook – Baker of the Year

Peter Doughty-Cook describes his business Peter Cooks Bread, which is nestled in the Malvern Hills, as his best achievement to date. He’s a hands-on baker who also dedicates a lot of time to training his staff. In the past couple of years he has embedded a greater sense of pace of innovation and product development to complement his core rye-based range and make sure customers keep coming back for more.


A man in a blue jacked outside silos that say McGhee's Family Bakers

Source: British Baker

McGhee’s Bakery – Bakery Manufacturer of the Year

McGhee’s commitment to investment in all areas – especially customer service and retention, technology and its 385 staff – is one of the many reasons judges felt the business deserved this accolade. The Scottish family business takes pride in delivering craft products to the mass market through low-cost, high-volume production lines.


Marks & Spencer bakery

Source: M&S

Marks & Spencer – Bakery Retailer of the Year

The team at Marks & Spencer wowed the judges with their knowledge and passion for bakery. Innovation in its bakeries’ formats to keep consumers engaged also impressed the panel as did the new range of sourdough loaves.


Johanna Moloney from Caketastic Creations next to a four tiered royal themed cake

Source: British Baker

Caketastic Creations – Celebration Cake Business of the Year

Johanna Moloney started Manchester-based Caketastic Creations 12 years ago. She specialises in making wedding and celebration cakes to order, along with a range of treats including cupcakes, traybakes, traditional bakes, cheesecakes and decorated cookies. A proud royalist, her inspiration for the cake came from a visit to Buckingham Palace.


Three bakers working at The Street Bakeshop

Source: British Baker

The Street Bakeshop – Craft Bakery Business Award

This award is the first of two for Hampshire-based The Street Bakeshop. The business was opened by owner and head baker Tim Goodwin in August 2020. He trained the business’ five bakers himself, with none having previous industry experience. Goodwin’s vision is to create fantastic baked goods that people love to eat time and again and it is this ethos that has turned it into a destination shop.


Roses the Bakers

Source: British Baker

Roses the Bakers – Customer Focus Award

Sheffield-based Roses the Bakers impressed the judges with its use of high-tech order kiosks to transform the customer experience. Instead of taking orders, its staff can now focus on making delicious sandwiches to order for hungry customers. 


Gluten free yule log - Baker & Baker

Source: British Baker

Gluten Free Yule Log from Baker & Baker – Free-from Bakery Product of the Year

Sweet bakery manufacturer Baker & Baker tried and tested 40 recipes for its Gluten Free Yule Log before landing on the winning one. Made for Marks & Spencer, the festive treat comprises a gluten-free chocolate Swiss roll sponge with chocolate buttercream filling and a dusting of sugar.


Lemon tart on a turquoise plate with dollop of cream

Source: Bells of Lazonby

When Life Gives You Lemon Tart from Bells of Lazonby – New Bakery Product of the Year

Bells of Lazonby wanted this vegan-friendly, gluten-free lemon tart to stand up against conventional bakery products. It succeeded, being praised by the judging panel, who said: “It’s missing nothing against a traditional lemon tart” as they praised its “zingy flavour with well-baked crisp pastry”.


The Project D founders holding doughnuts

Source: Project D

Project D – Online Bakery Business of the Year

Project D has made great strides since its inception in 2018. The Derby-based doughnut specialist originally had its sights set on the UK high street but pivoted to a predominantly online business as the pandemic hit. The brightly coloured, delicious doughnuts coupled with a quick and easy ordering system won over the judges.


Andre Sarafilovic from Stephens Bakery

Source: Stephens Bakery

André Sarafilovic from Stephens Bakery – Outstanding Contribution to the Baking Industry

André Sarafilovic has enjoyed a long and illustrious career, offering his services to various trade bodies and organisations as well as running a hugely successful business and creating a charity to help give back to the local community.


Nishitha Kannan

Source: British Baker

Nishitha Kannan, Cardiff Metropolitan University – Rising Star Award

Nishitha Kannan’s thirst for bakery knowledge and dedication to technical and professional development is what so impressed the judges. While pursuing her master’s degree in food science and technology at Cardiff Metropolitan University, she was nominated as a ‘Next Generation Baker’ for Puratos.


A Malted Barley Sourdough loaf on a wooden board

Source: Lovingly Artisan

Malted Barley Sourdough Tin by Lovingly Artisan – Speciality Bread Product of the Year

Described as a household favourite, the Malted Barley Sourdough Tin from Lovingly Artisan reflects the bakery’s values while meeting the diverse needs of its customer base. It combines wheat flour, barley, rye, semolina wheat and salt, and uses Matthews Cotswold Flour, Gilchesters Organics flours and Warminster maltings.


Wonky bread and wonky biscuits on a wooden worktop

Source: Earth & Wheat

Earth & Wheat – Sustainability Initiative of the Year

The concept behind Earth & Wheat, which was launched 2021 as the world’s first ‘wonky’ bread subscription service, is rescuing baked goods that would otherwise be binned due to their odd shape. It is aimed at environmentally conscious consumers and families who subscribe to receive a next-day delivery box that contains a random mix of baked products – from wonky crumpets and pittas to pancakes and naan bread.


The Street Bakeshop Team

Source: British Baker

The Street Bakeshop – Team of the Year

The Hampshire bakery’s second win celebrates the teamwork on display there. The judges said the subtle and thoughtful leadership from the senior team was evident, helping to tease out the best of the talent of the 35 members of staff.