All Finished Goods articles
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Product NewsLoaded doughnuts, cookie cups, and deep-dish pizza: M&S unveils bakery range for summer 2026
Seasonal line-up spans M&S’ food stores and cafes, with nostalgia inducing doughnuts, indulgent cookie cups, and bakery-inspired beverages among the NPD
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FeatureFrom indulgent innovation to grab-and-go: free-from cakes gear up for growth
Positive momentum has returned to the free-from cake category thanks to shifting consumer mindsets and bakers stepping up the quality and variety of their offerings
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Product NewsSummertime sweetness: new biscuits, cakes, traybakes and more unveiled
A matcha flavoured chocolate biscuit, a Jaffa cake-digestive hybrid, and an indulgent strawberries & cream sandwich are among the new sweet bakery items hitting the UK market
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Product NewsTesco trials new hot bakery options in breakfast meal deal line-up
A new hot range of filled croissants, rolls, wraps, and paninis have been unveiled by the retailer as it looks to offer greater choice, convenience, and value throughout the morning
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NewsAsda launches £5 premium meal deal
Available in stores nationwide, the offer allows shoppers to get a main, snack, and drink for £5, with several new sandwiches and wraps introduced
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Product NewsCo-op enhances meal deals with new globally inspired sandwiches and wraps
A mortadella focaccia, a beef burrito with dip, a Korean chicken sando, and a Southern-fried chicken sub are among the new lunchtime food-to-go options on the retailer’s summer 2026 range
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Product NewsTalking sweet: bakery brands unveil new cheesecakes, pastries, muffins, and cookies
Fruity cheesecakes, free-from doughnuts, pastries, and muffins, as well as cookies flavoured with a classic teatime treat are among the latest sweet bakery innovations
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FeatureA new doughnut economy: bigger players, bold flavours, brighter outlook
After a turbulent 2025, the doughnut market is entering a more optimistic phase, with smarter scaling, standout innovation, and growing demand reshaping its future
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Product NewsSt Pierre Groupe unveils ‘cleaner’ recipes for Baker Street buns
St Pierre Groupe-owned brand has removed the emulsifiers, acidity regulator and flour treatment agent from four recipes resulting in a ‘much shorter and simpler ingredients list’
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Product NewsBuns, babka, and branded muffins among latest Country Choice NPD
A Raspberry & Mascarpone Crest, a Hazelnut & Chocolate Roll, a Caramel Babka and Double Chocolate Smores Cookie are among the innovations from the in-store bakery supplier
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Product NewsBaker & Baker to take Cinnabon into UK in-store bakery
European bakery manufacturer has agreed a new licensing partnership with the global bakery brand which will see it launch Cinnabon branded products in the UK ISB market
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NewsSarnie safari: discovering the trends driving out-of-home sandwich consumption
British Baker deputy editor Dan Riley joins the launch event of Délifrance’s latest ‘Prove It’ report on UK sandwich market trends then experiences them in action across a handful of London outlets
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Product NewsPukka relaunches handheld range with new packaging and NPD
A limited-edition Cheese & Pickle Slice has been added to the line-up while the range, first launched in 2021, has received a packaging overhaul
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NewsBakkavor rapped by ASA for ‘misleading’ pizza promotion
An on-pack promotion by The Pizza Company, part of the Bakkavor portfolio, was deemed misleading by the advertising watchdog and may not appear again in its current form
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Product NewsDelice De France taps into global bakery trends with new seasonal range
On-trend bakes ranging from breads, bagels, and bretzels to pastry swirls and mini muffins are among the 47 new spring/summer products unveiled by the bakery supplier
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Product NewsSweet dreams: new pastries, cakes, tartlets and more rolled out by bakers
A chocolate caramel truffle cake, a flapjack-topped cinnamon bun, and a reduced-sugar cake bar are among the sweet innovations recently unveiled
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Product NewsOaf looks to spice up the gluten-free category with new cheesy loaf and rolls
A trio of new gluten-free products launching at Tesco next week include The Big Cheese Loaf, Super Soft ‘N Cheesy Rolls, and Jalapeno ‘N Cheddar Rolls
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Product NewsHeating up the market: bakery brands unveil new savoury creations
Spicy pies, indulgent pastries, white pizza bases, and brunch-style quiches are among the recent savoury bakery launches
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Product NewsMaking the biscuit: bakery brands roll out sweet snack innovations
Butterbeer cookies, oaty biscuit sandwiches, and giant chocolate-covered custard creams are among the latest biscuits unveiled for UK consumers
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NewsDina Foods, HeyLo!, McGhee’s, Ole & Steen, and We Love Cake secure listings
A nutrient-rich bagel, a free-from cake slice, and a two-layer flatbread are among the products from UK bakery brands gaining new retail and wholesale listings