Cupcakes, smash cakes and doughnuts are among the cracking NPD bakers have whipped up for Easter 2022.
Here, we take a look at some of the seasonal showstoppers to hit the market:
Lola’s Cupcakes have teamed up with Tony’s Chocolonely to create delicious NPD which also aims to be a ‘force for good when it comes to people and the planet’.
Inspired by the flavours of the Tony’s Chocolonely chocolate bars, the limited-edition Lola’s X Tony’s range includes cupcakes and a celebration cake. The cupcakes, priced ay £28.90 for eight or £23.90 for 12 tiny ones, feature vanilla or double chocolate sponge filled with dark and milk chocolate ganache, salted caramel, and white chocolate and raspberry ganache created using Tony’s chocolate bars. They’re decorated with ganache, buttercream, Easter sprinkles and Tony’s milk chocolate and salted caramel eggs.
The celebration cake, meanwhile, also comes in vanilla or double chocolate sponge with dark and milk chocolate ganache but is finished with Easter sprinkles and white chocolate Tony’s eggs on buttercream ‘grass’. It costs £22.50 for a five-inch cake.
Patisserie Valerie is focusing on centrepieces for Easter with a duo of seasonal cakes.
The Easter Smash Cake (£49.95) features three layers of chocolate sponge with chocolate and fresh cream. Sprinkled with chocolate honeycomb, cookie pieces and mini chocolate beans, the egg on top can be cracked to reveal more eggs and beans inside. The cake is finished with a pastel yellow Swiss meringue buttercream and a dark chocolate ganache drip.
Proving log cakes aren’t just for Christmas is the Easter Log Cake (£42.95). It comprises a rolled chocolate Genoese sponge with Swiss chocolate buttercream, adorned with chocolate eggs, edible bunnies and carrots set atop a layer of chocolate buttercream. It’s finished with freeze-dried raspberries and icing sugar.
Dessert parlour Creams Café has rolled out two new sweet treats in time for Easter.
Joining its dessert roster is the Easter Waffle (£8.95 dine-in/£10.95 delivery) which sees the firm’s signature waffle piled high with a scoop of salted caramel gelato, followed by a scattering of Belgian milk chocolate shavings, a Maltesers bunny and Mini Eggs. White chocolate and mango coulis plus a Creams wafer provide the finishing touches.
Also available are the Easter doughnuts (£13.95 dine-in/£14.95 delivery for four). There’s a Mini Egg Doughnut topped with Belgian milk chocolate shavings and a nest of Mini Eggs as well as a Maltesers Bunny option which has Belgian white chocolate drizzled on it with mango coulis and the titular seasonal confectionery.
Malt loaf brand Soreen has unveiled a duo of spring-themed limited-edition mini loaves.
The vegan-friendly, individually wrapped loaves come in Raspberry & White Chocolate and Gingerbread variants. They’re sold in packs of five (rsp £1) in bright coloured packaging with Easter bunnies and lambs on them.
“In the build-up to Easter, which is traditionally a time of indulgence, we tend to find that parents are interested in healthier choices for their children,” said Liz Jacobs, marketing director at Soreen. “Our brightly coloured packaging and tasty limited-edition flavours offer families a healthier option at Easter. Each Mini Loaf is under 100 calories, low in saturated fat and individually wrapped with no crumbs, creating the perfect on the go snack for kids.”
Easter Fairy Cakes are the new addition to Fatherson Bakery’s seasonal line-up, which also includes a Mini Easter Cupcake Platter and Simnel Cakes.
The new sweet treats come with chocolate or vanilla bases with matching flavoured frosting and topped with either a mini chocolate egg or chocolate flakes. They cost £3.50 for a pack of six.
Large Easter Cupcakes (£4 for a pack of two) are returning to shelves for Easter and feature two large vanilla cupcakes topped with spring coloured icing and edible flower decoration.
The Fatherson Easter cake range is in stores across the UK now including Spar, Co-op, Budgens, Nisa and Londis as well as independent grocery, farm shop and forecourt retailers.