Invitations have now been sent out for the launch of the Bakery Market Report. The report, which is the definitive guide to the retail bakery trade that incorporates the annual BB75 tracker, will be unveiled at an exclusive networking event in London next February.

The report, which is the definitive guide to the retail bakery trade that incorporates the annual BB75 tracker, will be unveiled at an exclusive networking event in London next February.

Sponsored by Cybake, Dawn Foods, Eurowire, Rank Hovis, Tetley and Unox, the seminar will be held at the Skyloft, Millbank Tower, Millbank, London and will feature a clutch of industry speakers who will highlight the key trends facing shop-based bakery businesses.

Martyn Leek, editor of British Baker, said: "We have listened to the industry and the new-look Bakery Market Report will contain both the BB75 coverage and much more. The report, and the top line-up of speakers at its launch, will offer invaluable insight into the bakery retail market, highlighting key areas of innovation across all aspects of bakery from staffing to NPD. By now, if you are a business on the BB75 tracker, you should have received you official invite to this exclusive event."

On the day, delegates will hear an exclusive analysis of the report, plus further talks by: Chris Brockman, Mintel; Claire Nuttall, Thrive Partnership; David Smart, Greenhalgh’s; and Mike Holling, Birds of Derby. For further updates on the Bakery Market Report you can follow British Baker on Twitter via @britishbaker or via our Facebook page.

The report will only be available for free if you attend its launch. It will also be available to buy for £250 plus VAT from the William Reed shop. A 10% pre-order discount will be available shortly.

BB75 is the annual authoritative tracker of companies that sell baked products as the primary element of their food offering in a non-supermarket retail, food-to-go or eat-in format, benchmarked by the number of outlets operated.