All Hovis articles
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Product NewsHovis unveils new sub rolls, loaves, and ‘strength baked in’ advert
Britain’s second biggest bread brand taps into demand for premium sandwich alternatives with sub rolls, including protein variants, higher fibre loaves, and added sourdough options
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NewsSandwiching bread giants: merger proposed between Allied Bakeries and Hovis
Allied Bakeries owner Associated British Foods has confirmed it is in discussions with Hovis owner Endless regarding a potential deal
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NewsHovis launches premium white Farmhouse Batch loaf
The bakery brand said research showed shoppers want a premium alternative to everyday white loaves at an accessible price point
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NewsHovis appoints Mark Brown as first chief marketing officer
Brown was recently General Mills’ marketing director for Europe and Australasia, and is tasked with supporting Hovis as it focuses on strengthening its competitive position in the market
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FeatureWhat are the UK’s top bread brands’ tactics for 2024 and beyond?
Discover how Warburtons, Hovis and challengers such as Jason’s Sourdough are handling the inflationary environment and reacting to changing consumer bread buying habits
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NewsBakers Basco signs new agreements with Allied Bakeries and Hovis
Membership scheme has expanded its role to become the primary source of investigation and recovery of its equipment for the bakery giants
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NewsHovis profits and turnover soar under new management team
First financial results under new management at the bread giant reports operating profit of £3.2m following a £24.5m loss the previous period
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NewsHovis to grow healthy bread offerings via Modern Baker brand licensing deal
Bread giant signs a three-year agreement with the Superloaf creators to develop, manufacture, and distribute new healthy bakery products
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NewsASA rules in favour of Hovis over use of ‘rustic’ and ‘authentic’ in adverts
The advertising regulator has not upheld any element of Real Bread Campaign’s complaint against Hovis’ use of specific terms in adverts for its Rustic Bloomer loaves
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NewsWholemeal labelling: Will plant bakers have to rename loaves?
Industry chiefs have yet to respond after Defra said bread using white flour should not be marketed with the word wholemeal
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NewsHovis unveils premium NPD with bloomer launch
The Bakers Since 1886 Rustic Bloomers collection comprises white, seeded and granary loaves
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NewsHovis strike delayed following improved pay offer
A continuous strike had been due to start this Sunday, with the union warning the industrial action was likely to impact bread supplies
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NewsHovis workers set to stage all-out strike over pay
Union warns the industrial action is likely to impact the availability of bread on supermarket shelves
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News‘Half and half’ wholemeal labelling regulations referred to Defra
Trading standards escalates wholemeal labelling issue following Real Bread Campaign complaints
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Product NewsHovis launches budget Simple White loaf in Tesco
Rollout of lower-priced branded sliced loaf is targeted at consumers hit by the cost-of-living crisis.
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NewsHovis finances hit by ‘significant’ cost increases in 2021
While revenue edged up slightly from 2020’s £360.7m to £361.2m for 2021, EBITDA dropped 73% from £13.8m to £3.7m
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FeatureHow are the biggest bread players tackling sustainability?
British Baker looks at the strategies, goals and targets put in place by Hovis, Kingsmill and Warburtons to reduce their environmental footprints
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NewsHovis bolsters team with executive and board level hires
The new appointments are part of the bread giant’s change programme to ‘drive growth in 2022 and beyond’
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NewsExceptional costs force Hovis into the red with £6.3m loss
Revenues increased during the pandemic but one-off costs relating to its sale to Endless as well as improving efficiency dragged down its financial performance
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NewsHovis Belfast strike action to end as pay deal is struck
Employees will return to work at Hovis’ site on Apollo Road tomorrow morning (25 May) following an 11-day strike over pay
