All Jason's Sourdough articles – Page 4
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FeatureSourdough surge: why the speciality loaves are winning over shoppers
Bakers are finding sourdough success thanks to growing demand from increasingly knowledgeable, health-conscious consumers
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InterviewSt Pierre MD Sarah Boddy: “We want to take the brand global”
Now part of bakery giant Grupo Bimbo, brioche brand St Pierre is gearing up for global expansion while also looking to make it a “household name” in the UK
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Product NewsSuperloaf secures listings with Morrisons and Sainsbury’s amid UPF debate
Following the end of its exclusivity deal with M&S, the gut-healthy bread brand has secured nationwide listings with Morrisons and Sainsbury’s
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NewsFirst-ever Bakery Brand of the Year finalists unveiled
Some of the UK’s fastest growing brands, brioche behemoths, and health innovators are in the running for this Baking Industry Award
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FeatureMeet the brands shaking up the bread market
Meet the hopefuls looking to steal a slice of the market with innovative lines, healthier products, and sustainable options
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FeatureWhat are the UK’s top bread brands’ tactics for 2024 and beyond?
Discover how Warburtons, Hovis and challengers such as Jason’s Sourdough are handling the inflationary environment and reacting to changing consumer bread buying habits
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Product NewsJason’s Sourdough unveils high protein loaf
The loaf, which hits shelves in Tesco later this month, boasts twice as much protein and nearly half the carbs of the brand’s White Ciabattin
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NewsJason’s Sourdough growth drives £8m investment in new site for Geary’s Bakeries
The manufacturing facility, expected to be operational in Q2 2025, is over the road from its existing site in Glenfield and will help Geary’s meet demand for its Jason’s Sourdough brand
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InterviewBakery leaders discuss challenges and opportunities for 2024
Recruitment, supply chains, and innovation are front of mind for the baking industry in 2024, as leaders from suppliers, manufacturers, and trade bodies explain
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NewsIn pictures: Baking Industry Awards 2023
View highlight moments and winner celebrations from the event, which took place at the Royal Lancaster in London on 7 November
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FeatureSupermarket sourdough: how major retailers are meeting demand
Shoppers’ appetite for sourdough has led to a surge of activity in the wrapped bread aisle and in-store bakeries
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NewsGeary’s expands Jason’s Sourdough range with bake-at-home lines
The business says there is a gap in the part-baked category for sourdough in a shape and size not currently available
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FeatureHow are Britain’s biggest bakers tackling the cost-of-living crisis?
With plant bakers facing declining sales and intense pricing pressures, what strategies are they employing to keep customers engaged?
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InterviewMeet Wildfarmed: the flour firm with a mission to change bakery
Co-founded by TV presenter George Lamb, the regenerative flour specialist has grand plans to boost the sustainability credentials of the bakery sector
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Product NewsJason’s Sourdough unveils Ciabattin made with Wildfarmed flour
The brand, produced by Geary’s Bakeries, has partnered with the regenerative farming specialist to create a malted loaf
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FeatureSourdough at scale: how are big players tapping the trend?
How are larger manufacturers tapping into a style of baking that traditionally requires a hands-on approach and extended fermentation time?
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Product NewsGeary’s unveils ‘every day’ sourdough range and first TV ad
A White Bloomer with Sourdough and White Rolls with Sourdough have been added to the Jason’s range, which is set to hit TV screens for the first time
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NewsBaking Industry Awards 2021: Bakery Manufacturer of the Year
They make the bakes but which one takes the cake? Find out the winner here
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ReportsHow did Covid-19 really affect bread sales?
Bread and baked goods are thriving, with the category achieving double digit growth – but can it continue to soar?
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FeatureCan bakers feel the benefit of sourdough’s healthy image?
With sourdough enjoying a ‘golden child’ image in the ‘better for you’ bread scene, we look at the manufacturers bringing the concept to the masses